With 20+ years of experience, we specialize in driving growth for SaaS businesses through PLG strategies and AI automation. Our expertise includes product strategy, user acquisition, retention, monetization, and intelligent automation to streamline processes and amplify results. Committed to data-driven decision-making, we tailor every approach to align with client objectives and deliver sustainable success.

About

Background

20+ years of experience

2000 - Present

Product Strategy

2015 - Present

User Acquisition/Activation/Retention

2015 - Present

Expertise

Industries - Auto, Digital Signage, Mining
B2B, B2C, B2B2C - Mobile, Web
Platform, SaaS and Marketplace Product Management, AI Automation, LLM for custom agents and chatbots
API and Technical Product Management
AI Automation/ Process Automation/RPA

2023 - Present

Our Work

Retention

200 % imporvement in sales conversion helped boost retention for SaaS marketplace

Targetted strategy pivot earned SaaS business 100% ROI

Product Strategy
two person standing on gray tile paving
two person standing on gray tile paving
person writing on brown wooden table near white ceramic mug
person writing on brown wooden table near white ceramic mug
User Acquisition

Targetted acquisition strategy resulted in 10% gain in new user registration per quarter

MacBook Pro near white open book
MacBook Pro near white open book
Product Strategy

Strategic decision to align customer needs and business needs helped reduce time to value metrics by 6 folds

User Acquisition

190% user onboarding successrate imporvement helped boost the organic user growth

Do Something Great neon sign
Do Something Great neon sign
person holding pencil near laptop computer
person holding pencil near laptop computer
Churn Reduction

Reduced churn by more than 50% through strategic feature development

person holding light bulb
person holding light bulb
show automation that generates excel report and insights automatically
show automation that generates excel report and insights automatically

A strategic decision to automate the Excel reporting process delivered a 500% ROI, a 2-month payback period, and enhanced accuracy, efficiency, and customer satisfaction.

Reporting Automation